PHILIPS ONE BLADE - BALLER LEAGUE

As production partner for Philips OneBlade’s sponsorship of the UK Baller League, we created always-on social content that placed the brand at the heart of the competition. Across two seasons, we turned a branded barbershop into a hub for player interviews, challenges and behind-the-scenes content, before expanding onto the pitch with Game Face in season two; a challenge series inspired by OneBlade’s precision. Delivering content for 12 weeks each season, we helped Philips become part of Baller League culture, not just a sponsor.

My role on this project involved working alongside another designer on alternate weeks to create social content for Philips OneBlade throughout both seasons. Working within a fast-paced production schedule, I designed and edited weekly content based on the latest player interviews, challenges and Game Face activations, ensuring assets were delivered quickly and consistently across the brand's social channels.